"Body-hugging, figure-conscious, feminine" - the brief direction to the editing studio shows at a glance what designer Susanne Wiebe's new collections are all about today.
For years she has been supplying the trademark for extravagant, sensual fashion, which is preferably worn by artists and self-confident entrepreneurs.
"Today it is important to me that the pieces sit stunningly, look beautiful and are as comfortable as a second skin. A 'must have' for the modern city adventurer," she says, laughs and knows that she is one herself. One who today cycles through Munich with power, pink lips and an unmistakable blond mane and tomorrow heads for her meetings in Hong Kong, Beijing or New York as usual on familiar terrain and produces quick photos with her small digital camera. Inspirations that later find their way into her collections and make her unmistakable.
It is her personality, that mixture of sex appeal and humour, enthusiasm for art and down-to-earthness, coupled with this stand-up male quality, that resists all the usual disputes in the industry and ensures success. The salon is just as much her terrain as the painter's studio, the tailor's workshop or the pedestal in the lecture hall of a university.
Born in Stuttgart, raised in Tehran, studied free painting in Berlin and completed her artistic joinery with a journeyman's certificate, she designed furs and leather fashions as well as costumes for theatre and cabaret.