Business Style: Jasmin Khezri
Jasmin Khezri's eclectic Munich apartment offers space for the illustrator's family - and at the same time is the stage for her drawn alter ego, the art figure Irma
Photographs by Sammy Hart; hair and make-up by Dirk Neuhöfer
Irma is a globetrotter. She has fun in the hotspots of Cannes and Marrakech, dines in elegant restaurants like the "Waverly Inn" in New York or celebrates in famous nightclubs like the "Annabel's" in London. She shares her fashion enthusiasm on her blog (irmasworld.com), as a model she adorns magazines and the packaging of online shops - the sophisticated Irma is a successful art figure, created by the illustrator Jasmin Khezri: "Irma is something like my alter ego: she accompanies me, and I accompany her on all trips. Irma is always open to change and inspiration - so am I, especially in my home.
Her home is a two-story attic apartment of an old building in Munich. With a lot of imagination and a feeling for colors and forms, Khezri has transformed the magnificent rooms with their sacred flair into a modern studio in which she brings Irma's adventures to life.
Madame: What are you looking at from your desk?
JASMIN KHEZRI: On a "Barcelona" couch, which I took over from my parents - and on which I lie down for a few minutes to rest. It reminds me that moments of rest are important. The view from the window has a meditative effect on me: I look at the Friedensengel and the Englischer Garten.
Madame: What is indispensable for you when drawing?
JASMIN KHEZRI: Colors. I often paint with ink, which is filled in small glass bottles. A wooden box with pastel chalk and two or three illustrated books that inspire me for the current project. In addition: fresh flowers or branches in a vase.
Madame: Is there meticulous tidiness in your study, or are you rather a master of chaos?
JASMIN KHEZRI: For me, tidiness is the basis when I start with a new design, a project, an illustration. Then comes chaos and finally tidiness again.
Madame: Did you have a certain interior concept in mind when furnishing your study?
JASMIN KHEZRI: No, not really. The room is an old Bavarian parlor that comes from a farm in Lower Bavaria and was installed in our apartment by the previous owner. With the wood and the many windows, it seemed to me the best room to work in. Wood soothes, gives a lot of energy and the light is fantastic - even in winter.
Madame: Do you collect anything?
JASMIN KHEZRI: I have a small art collection, and for a few years now I have been fascinated by ceramics: I am often in the South of France and drive again and again to the villages in the hinterland to discover something new or find something old. I come back from almost every trip with a plate or a vase.
Madame: What object could you never part with?
JASMIN KHEZRI: There's no such thing as one. I like the things I surround myself with, but everything has its time, and meanwhile, my motto is "What you need is less".
Madame: Which object of your eclectic interior has the longest journey behind it?
JASMIN KHEZRI: Almost everything has a journey behind it because I only buy a few new things. When we moved to London in 1999, I bought a lot of things at vintage markets and so more or less furnished my home. Since then I take everything with me, but I change lampshades or pillow fabrics depending on the colors I like. In my crockery cupboard, there are some widely traveled plates that I made myself in a small ceramics factory during my art studies in Los Angeles. Unfortunately, some of them have broken over the years, but there are still five left.
Madame: Which interior project do you dream of next?
JASMIN KHEZRI: A house by the sea. It should be furnished with only a few pieces, especially with a large table where you can eat, cook, draw - and feast with your friends.
The German Persian studied at the Parsons School of Design in Paris and Los Angeles. In 1993 she became the youngest art director in Germany with the launch of the youth magazine "Jetzt".
In 2002 the illustrator invented her art figure Irma, in 2010 she founded the lifestyle portal irmasworld.com. Irma is named after Jasmin's stylish grandmother.
Khezri lives and works in Munich, is married and has two 16-year-old children, the twins Greta and Eliot.