The last guy to look good in rose or pink was Pink Panther!
Just a few years ago, my daughter, Emma, claimed her favourite colours to be pink, rose and purple. That was when she was four. Now she is ten and only loves pink and rose. She was already reaching for the colour rose at the age of two, despite the fact that daddy thought rose and pink were as stupid as princesses back when he was in kindergarten.
Now, girls and especially daughters, can be forgiven for anything, except for the suggestion that Daddy should also wear rose or pink!
The last guy to look good in pink was the Pink Panther. Even John Travolta wearing a pink shirt with a black suit in Grease was hard to take - which might have also been due to his socks being the same colour.
In the 1990s, pale pink shirts became surprisingly fashionable amongst London bankers, which can most probably be seen as a prelude to the international banking crisis.
But things used to be different.
In the 1920s, textile companies marketed pink as suitable for boys. It was seen, as it had been for centuries, as a "shade of red". Red, the color of blood and war, was traditionally a man's color. In it's lighter shade, pink. it seemed suitable for men in small format - little boys. A retail magazine from 1918 wrote this about children's clothing: "The generally accepted rule is pink for boys and blue for girls. The reason for this is that pink is a more determined, stronger colour and therefore more suitable for boys, while blue, which is more delicate and graceful, is prettier for girls." Blue had a long tradition as a girl's colour, because it was associated with the Virgin Mary.
However, the turn around was powerful.
In Germany, pink had already established itself as a girl's colour before the Second World War to such an extent that homosexuals in concentration camps (disdained as "feminine") had to wear the "pink triangle" as a badge of identification: pink was born as the colour of gays.
Wow! So should a man really risk being confused with a slice of mortadella?
When men are so consumed by their own egos, they can sometimes still become convinced that pink is very compatible with a masculine appearance and this is when they lose touch with reality. Pink is only for men, who can also get away with wearing canary yellow without appearing ridiculous. Men for whom nothing matters, because the female admirers aren't looking at their clothes anyway.
Men are going back to pink again.
KENZO men wear pink-striped sweaters with red trousers. Moschino combines pink tones with grey. Gucci men wear red,
tie-neck shirts paired with pink cardigans. Maybe what Stefano Gabbana said when Dolce & Gabbana introduced a strong pink into their men's collection for the first time is again true: "Pink is the colour of romance and this is the season of romance".
According to mythology, the rose quartz of Eros, the god of love, was actually brought to earth to give people love. The healing stone opens the heart and creates romance.
How does it work? For our TFF stylist, Edem, there are very clear rules:
Edem says, yes - a pink shirt is absolutely allowed for men, especially in Spring and Summer, with a perfectly fitting, tailor-made business suit, as long as:
Strong colours and patterns should be avoided. Single-shade pastels and fine stripes can work as long as the combination is right.
When combining a pink made-to-measure shirt with a black suit, be aware that the contrast may be too strong. It's better to combine your pink men's shirt with a charcoal grey, navy blue or beige tailor-made suit. The colour of the tie should also be matching.
3 No Gos:
- Pale guy in pink!
- Pink does not go with multi-coloured or extreme contrasts like black
- Not in winter
- Pink paired with light colors, pink should be worn with dark blue or charcoal grey
- Dark, mediterranean types
- Pink combined with white
related story: What kind of man wears red pants?